Fear, my brother re-assures me is the greatest motivator, its also the one that stops you sleeping, eating, having sex and generally enjoying anything. Isn't there a chineese saying that a man who has a toothache cannot be in love. I sat in a restaurant last night with herself, and tried my damnest to keep focused, to listen to the details of the week but my brain kept drifiting away to how many clients I have, how many more I need, where they’ll come from, when they’ll come and what they’ll look like. A man who wants to start a business cannot be attentive. As if I really needed to be any more self absorbed.
Admittedly the whole week wasn’t like this, there was that 45 minute period last Monday. I got some business and the buzz lasted oh all of 45 minutes, during which I sat back watched an episode of West Wing had a bite to eat, and generally congratulated myself for being such a great- what is it the Americans say? -"Entrepeneur". That’s me I thought, I'm an entrepeneur, this must be what Wired and Fast Company talk about all the time. The buzz and thrill of the win.
Lo and behold 45 minutes later, once the episode was over, there was the fear again.
Shit, I thought, now I actually have to deliver the work I've won, and according to the business books I need to be turning them into customers for life, I need to be upselling, I need to be maximising value. I turned the TV back on and cued up the next episode of West Wing, hmmm, I thought, now lets see what President Bartlett has to say on the issue of stakeholder value.
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