sui juris

my uncoordinated leap into self employment

sui juris: independent, at liberty, autarchic, autonomous, enfranchised, freed, liberated.

Little did I think that I'd be the greatest hinderance to growing this business.

Way Well I never claimed to be the brighest of sparks and to be honest some things take a while to sink in. I am reminded of several occasions in my life when my deeply ingrained synaptic pathways prevented me from seeing what was blindingly obvious to others. My initial fears about setting out on my own were quickly replaced by a fear fueled motivation and drive not to mention the pressure of a bunch of new business from pretty much day one. And yes I know all the adages about working smart not hard; about being productive and not just busy and I have rattled them all off to others with  great aplomb in my time. But I was ill prepared for the fact that I would actually be the greatest hinderance to this being successful.

It kinda happened in a flash as a friend (also a start up junkie) was describing an issue with one of his early hires. What became apparent early on was that said 'manager' hadn't a clue what the employee did. Well thats not eaxctly right, he knew what she did but he (the manager) could not have done it himself. Instinctively I was about to go off on one of my preachy, sermonising rants about a good manager knowing every aspect of the business when suddenly something deep in the receesses of my tweeny brain flickered just long enough for me to bite my tongue.

I remebered how I always marvelled at his ability to delegate, his ease with managing other people and suddenly I realised that he didnt know how to do any of their jobs. He barely understood the technical nature of what they did and yet he was able to run a successful startup. Anyone who has played that game Jenga will be familiar with the feeling just before the tower of wooden blocks collapses, they seem to teeter in slow motion for an eternity and then cascade all over the table.

My friend looked at me in dismay as yet another edifice of presumptions collapsed in my head. You see, I knew how to do practically every step of every job in my own startup. Having faithfully documented the process of getting and delivering business, I had identified nine steps and I realised that I could do each of these steps. And as I compared our respective approaches to manageing a business I realised how this apparent benefit had in fact turned out to be the greatest curse.

The fact that I can do all nine steps invovled in my business means that I invariably do. Its easier to just do it myself than to build a process and delegate it to others so I end up doing at least six out of the nine jobs. The problem however is that I'm so busy doing the work, that I haven't time to do the business (if that makes sense). I'm not just filling the gaps, I am permanently involved in every step of the process with every customer and rapidly realising that this cannot work if I'm to grow this business. If my customer numbers doubled tomorrow, I'd be in serious trouble.

Subject: Dear Employee
Get out of your own way. Stop being a control freak. As long as you continue to be centre of the company, it will never grow beyond you. Relinquish control and start to delegate to others.

March 26, 2006 in Dear Employee, Ground Rules, Structure | Permalink | Comments (7) | TrackBack (0)

Deserves a post all of its own..

A comment I made in a recent post deserves a little more room to breath.

"We have entrepeneurs in Ireland too, only we call them chancers"

Will be revisitied in later post about Irish attitiudes to "sole traders" as the tax man calls us.

September 21, 2005 in Emotions, Ground Rules | Permalink | Comments (16) | TrackBack (0)

Once, twice, three times removed.

I put in a call today to the MD of a PR agency cause what I do is very much related to what he does.

I prepped for an hour and a half for the call, I lined up all the ducks, thought out the call, what I wanted from it ( a meeting), answers to possible objections (he doesnt know me) and even upside for him (cudos with his customers). But he was in a meeting. Fine I thought, I'll call him back tomorrow and I'll keep calling till I get him and get a meeting.

Remember But then I thought, hang on, how many steps am I from the end customer, how far am I from the guy who writes the check.  Me to the MD, the MD to his account exec, the account exec to his opposite number in the client company, the client exec to his boss who probably has to clear spend with the client CFO. For a start up, with a staff of one, thats way too many hurdles, way too many potholes and way too many people to keep happy.

Dear Employee
Subject: New Company Policy
You can't  afford the time required to deal through several people. Contacts are great but they must lead you to the end customer, ie the man who cuts the cheques.

qed


September 21, 2005 in Dear Employee, Ground Rules | Permalink | Comments (0) | TrackBack (0)

Mr. Moynihan's Revenge

Heres a sentence you dont see much theses days.  "I had a latin teacher". The implications are massive. Firstly I must be at least 70 years old when in fact I'm thirty five. I must have been beaten regularily at school for taking Latin and I was. But watching the bullies headscratch in front of my Latin grafiti gave me perverse pleasure  (hat tip to "the Life of Bryan").

Lion More importantly though was the daily ritual of deciphering Mr Moynihans accent. Imagine a man who pronounced the word 'yellow' as 'yullah' and now have him teach you latin. Oh the joy.  Had we been beamed back to Rome and said a word in Moynihans accent, we would no doubt have been the first christians in Roman history, thrown to the lions for maligning the language. But, and theres always a but (title of an upcoming post no doubt), 20 years after forgetting most of my latin allow me to dazzle you with a phrase that beautifully sums up my approach to this blog indeed to any other site blog or book that would pretend to offer you some recepie for entrepeneurial success. Wait for it....

Post Hoc Ergo Propter Hoc. Roughly translated it means 'after this, therefore because of this' and it shines a light for me on one of the most widespread human fallacies. It suggestst, that just because B comes after A, that A has caused B. Watch it beautifully at work in the interviews that you read with successful busines men and women as they trawl their past actions and ascribe to them a meaning and weight that they can ill carry.

As if succes in business were reducable to a set of key moments or events ar actions and the implication being that if us poor mortals could but re-produce these activites, we too would have equal success.  Doctors advice when it comes to successful business web sites, blogs and interviews that fill our pages and cyber spaces, - take it all with a grain of salt (and that includes this too!)

September 13, 2005 in Ground Rules | Permalink | Comments (1) | TrackBack (0)

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